The End of America

Turning thoughts into a working document

 "The End of America" if you have not seen the documentary we suggest you do. The project scope of this downloadable brochure was to reinstate our founding fathers ideals of liberty and freedom crafted into action guide for the film. Turning thoughts or frustrations into a working document that all American patriots could download and follow. In the final round of edits we had 2 pictures, a minimal color palate, 3 type faces and 29 pages to make a brochure inspiring and inviting, yet it still turned out to be something we love to show.

Solve the problem 

There were lots of emails back and forth to discuss about The End of America brochure. When we met the president of Katahdin Productions, Lisa Thomas at first she paused to explain her thought about brochure design. So Ryan started conversation, “tell me what you hate about the design.” Lisa had a big smile on her face and said “I liked these guys!”. After that meeting we updated and simplified the brochure and sent out to her and her crew. Yes, she liked it right away. Define the objective, understand the challenge and solve the problem.